![]() For more expensive products that need more customer consideration, you will want to use a longer slideshow and have more images. Pro Tip! The lower the price point and the more general appeal your product has, the shorter your slideshow can be. If you are doing images around a single product, then you want images that show off all of the products features. Generally speaking, most people will display images around a related category of products or different images around one product that represents a large purchase – like a car. The time and images vary on each slideshow. Once you get into the interface, have a look at the Facebook templates that are already provided to you.Įach template will tell you how many images are displayed as well as how long the slideshow lasts. When you click this button Facebook typically displays some examples on the right hand side of how a working slideshow functions. To get started click on the “create slideshow” button. You only need images – not some fancy video studio and editing software. The big advantage to slideshows over videos are that they are MUCH easier to create. This is a little bit misleading, but if you look at the fine print under the bold you will see it does say “or a slideshow with multiple images.” When you are at the ad level, you want to select the single image or video option. We are going to go straight into the ad level of Facebook ads in this guide, because that’s where a slideshow ad is created. The above post will go over all three levels of set up – campaign, ad set, and ad level. NOTE: If you are brand new to Facebook ads, I would recommend you check out the post “ How to Post an Ad on Facebook” first, and then come back and read this post. ![]() The good news is that slideshow ads are relatively easy to create. ![]() They can REALLY help to grab your audiences attention and improve the results of your Facebook advertising.Īs a Facebook advertising agency we will often test single image ads against slideshow ads and it’s not unusual for us to see better results with a slideshow ad. Slideshow ads are a way to take boring static images and add some movement and extra text overlay so that you can highlight the benefits of the product or service that you’re advertising. That’s why, in this article, I’m going to show you how to create Facebook slideshow ads and in what circumstances you should use them. There are a ton of ad formats on Facebook, and it can get confusing to know which one to use and in what circumstance to use it. How To Create Facebook Slideshow Ads That Convert! ![]()
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